Archive for May, 2010

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Cleverly Embedded Smart Ideas in Popular Logo Designs

Posted by
May 25, 2010

Recently on our sister blog, we discussed the hidden arrow in the FedEx logo. The conclusion was that there is an idea behind this hidden arrow. It provides a momentarily joy of discovering something to the viewer. Secondly, it smartly embeds FedEx’s message into the logo design. This trend is not just limited to FedEx [...]