Asian Games Logo Theme

Asian Games Different Logos with a Single Common Element

Asian Games are recognized as the second largest multi-sport event in the history of Sports after Olympics. Asian Games are also known as ASIAD initially regulated by AGF (Asian Games Federation) from 1951 (New Dehli India) to 1982.

After that they were managed by OCA (Olympic Council of Asia) in fact it was A joint venture between OCA and AGF after an unexceptional popularity of this event it has been recognized by IOC International Olympic Committee.

Here is a case study about the concept and design of Asian Games logo.  Every country that hosted this event has their own way of presenting the logo designs according to the local tradition or symbols but in all logos there is a common element which is an Olympic torch.

So, this is a very good example of branding as they associate the Olympic torch with this event so wherever people see this sign they will easily recognize that this illustration or logo belongs to Asian Games.

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