Dove first introduced its soap in 1955 under the banner of Unilever. It was produced specifically to assist military personnel for saving them from skin dryness. After the popularity of the soap company decided in 1957 to launched it for commercial market. Today, Dove has been producing deodorants, moisturizers, hair care, body washes and facial care products.
The logo of the world famous Dove is same as its brand. Logo represents the uniqueness and acknowledgment of brand amongst all other in the market. Delicate style of the logo makes it sophisticated and easily identifiable worldwide. Soft looking font shows the fairness and softness of the brand, and gold color of the dove imagery honor the original purpose of its production.